Vol 4, No 1 (2013)

BRAND - March 2013

Table of Contents

Articles

Framework for evaluation risk of bankruptcy for economic entities using specific models and methods from economic analysis and information technologies
Irina Cibotariu, Eugenia Iancu, Tiberiu Socaciu
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pp. 1-5
Using Guidance in Communication Management during Crisis Situations within the Management of the Company
Ionel Sergiu Pirju
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pp. 6-9
XBRL and Financial Reporting Transparency
Mihaela Enachi
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pp. 10-19
The Moderating Role of Perceived Self-efficacy in the Context of Online Buying Adoption
Claudia Iconaru
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pp. 20-29
The Contribution of SMEs to the Economic Growth (Case of Albania)
Alba Kruja
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pp. 30-42
Cloud Computing Quality
Anamaria Şiclovan
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pp. 43-47
An Insight Into the Two Costing Technique: Absorption Costing and Marginal Costing
Mariam Nawaz
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pp. 48-61
A Study of the Influence of Field of the Study and Gender on Ethical Values: Iranian Scenario
Mahdi Moradi, Mahdi Salehi, Somayeh Saghafi
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pp. 62-80
Algorithm for Financial Derivatives Evaluation in a Generalized Multi-Heston Model
Dan Negura
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pp. 81-84
Crisis and After Crisis Approach on the Automotive Market vs States Authorities
Liviana Niminet
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pp. 85-88
Applying Metaphor in the Motivational Process within the Organizations
Cornel Marian Iosif
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pp. 89-94
Management Model Applicable to Metallic Materials Industry
Adrian Ioana, Tiberiu Socaciu
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pp. 95-98